With the 4Cs, we at KnowYourStar (KYS), foresee opportunities to create true role models for society:
- Content for Children – We search and amplify inspiring stories of role models for children at a high school level. Stories shift perspectives, and unlock opportunities!
- Content with Cause – We publish content that raises awareness about people and initiatives that need aid.
- Content by/for Community – We believe in the ‘Consumption to Contribution’ model. Apart from regular stories from our KYS community, you can look out for Monday Truclusions by Ashwin Karthik, The Diary of a Social Worker by Sreepriya Menon, and Time Travel by Roopa Pai.
- Create Noble friendships – Noble friendships are established while at service doing heart-work together – The Mentor India way! We also forge deeper ties through our thursday emails.
KnowYourStar started in September 2012 as a hobby and turned full time in June 2016. We are a registered public NGO Trust. We have had a beautiful journey, spanning some beautiful planned and unplanned milestones. In addition to our inspirational content, we run an educational outreach program called Mentor India, where alongside focussing on school transformation we teach spoken English classes with value based stories. We have also published our own curriculum – Mitra Pustak.
Our sincere heartfelt thanks to Khimji Kunverji & Co (KKC) for mentoring & supporting us with all legal & financial compliance.
Core Trustee Team
Jaideep Rao [CTO – Chief Thinking Officer] hails from small Tulu speaking temple town in Karnataka – Udupi. An engineer by trade, for four years before turning Heartpreneur at KnowYourStar.com, by day, he lived a corporate life at SAP and by nights, weekends, and all other hours, he served around the clock—orchestrating a volunteer-run Saturday school for underprivileged rural youth, developing an open-source value-based educational curriculum which eventually became Mentor India, amplifying stories of unknown change-makers and supporting the India Inclusion Summit for individuals with disabilities. Reach out to Jaideep at email@example.com.
Pranita Bhat [CEO – Chief Everything Officer] is based in Bangalore, India. She started her career as an Engineer in IBM, quit her job after a year to pursue her love for writing full time. After spending 3 years in the content industry, she quit her job as a Content Manager to pursue the dream of working full-time at KnowYourStar. She wants to make this world a better place and master the spirit of service, gratitude and generosity. She believes in The Secret, worships the Universe, and her favorite words are Serendipity and Wanderlust. Feel free to reach out to Pranita at firstname.lastname@example.org.
Anjali Alappat [CCO – Chief Content Officer] is Bangalore-based, but a Madras girl at heart. She is a self-confessed nerd who’s still annoyed they cancelled Firefly. After a few years of working at magazines and in the content industry, and surviving relatively unscathed, she joined Team KnowYourStar. She’s an ardent feminist who believes in karma, equality, social activism, and Murphy’s law. She’s a passionate supporter of LGBTQIA rights, gender equality, pacifism, and responsible journalism. If you’ve got a story to tell, reach out to her at email@example.com.
Like every other 8 out of 10 faces in the city, Nandini Nelson [CDO – Chief Doing Officer] was a software engineer in Bangalore. Having spent 3.5 years at Informatica, one fine day she felt the need to be working for the change she wanted to see. That’s when she found KnowYourStar as a companion in her journey. Nandini is a day dreamer. But don’t mistake her for a weirdo sitting in the back seat, lost in her own fantasy world, taking that easy escape. She dreams to live that life where she can do what she loves. She is a nature admirer; a little sad with the differences of the society. Feel free to reach out to Nandini at firstname.lastname@example.org.
Ketan Vikamsey is a business leader, practicing Chartered Accountant, and meditator with a passion for nature and wildlife and capturing it through his lens. In his own words, “Photography is an art of observation. It's about finding something interesting in an ordinary place." He sits on the boards of many organizations, including S. N. Goenka’s Vipassana Research Institute.
Kiran Cornelio was our professor at Manipal Institute of Technology. The teacher-student relationship we developed with him transformed into good friendship over the years. We now look up to Kiran Sir as our long-term mentor, guide and well-wisher. In spite of his busy work-life, he still finds time to help us with the technical aspects of KnowYourStar.